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InVideo Pricing

InVideo Pricing 2026: Is It Worth It?

InVideo pricing explained without the marketing spin — what's actually included on each plan, which plan most MSMEs should start on, and whether the free tier is genuinely useful or just a teaser.

Free plan available — Limited video exports with watermark, 4 exports/week, basic stock media

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Quick answer

InVideo pricing starts at $0/mo. There is a genuine free plan — Limited video exports with watermark, 4 exports/week, basic stock media. Most small businesses and solo entrepreneurs start on the free or entry-level plan and upgrade only when they hit the limits.

InVideo plans and pricing

Every plan explained — what you actually get, and who it's for.

Most popular starting point

Free

$0/mo

Free to start

Limited video exports with watermark, 4 exports/week, basic stock media

Best for

Individuals testing InVideo before committing to a paid plan

Plus (AI)

$25/mo ($20/mo annual)

50 min AI generation/month, 80 iStock assets, unlimited exports, no watermark, 100GB storage

Best for

Content creators and small businesses producing regular social media video

Max (AI)

$60/mo ($48/mo annual)

200 min AI generation/month, 320 iStock assets, 400GB storage, 5 voice clones

Best for

High-volume creators and agencies producing multiple videos weekly

Generative

$96/mo (annual)

Generative AI video creation, premium assets, highest export quality, advanced AI features

Best for

Agencies and studios needing cutting-edge generative video content

Is the InVideo free plan worth it?

What you get on free

Limited video exports with watermark, 4 exports/week, basic stock media

Who the free plan works for

Individuals testing InVideo before committing to a paid plan

Is InVideo worth the money?

6hrs/video

Time saved per week

$300/video

Cost savings vs alternatives

+45% social engagement

Revenue impact

Based on InVideo customer data and independent social media engagement benchmarks

When to upgrade from free

Stay on free if you are

  • Just getting started and testing the tool
  • Running a solo operation with low volume
  • Individuals testing InVideo before committing to a paid plan

Upgrade when you need

  • AI clip selection can miss the mark for specific or niche topics — expect 30–40% manual swaps
  • Mobile app is functional but not as capable as the web editor for complex projects
  • AI generation minutes cap means frequent video producers hit limits mid-month

InVideo too expensive? Consider these alternatives

See full alternatives comparison →

Start on the free plan. Upgrade when you're ready.

No risk. No commitment. Your first automation running in under 30 minutes.

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