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Kit (ConvertKit) Pricing 2026: Is It Worth It?
Kit (ConvertKit) has 3 plans. Here is what each one includes, what it costs monthly and yearly, and which one fits your business.
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Quick answer
Kit (ConvertKit) pricing: Free / Creator from $33/mo (yearly). The plans: Free: $0; Creator: $33 a month for 1,000 subscribers ($390 billed yearly); price rises with your list; Pro: $66 a month for 1,000 subscribers on yearly billing (limited offer: $50 a month, $593 for the first year). The free plan includes Up to 10,000 subscribers, unlimited landing pages, forms and email broadcasts, tagging and segments, sell digital products and subscriptions, 1 user.
Kit (ConvertKit) plans and pricing
3 plans. Here is exactly what you get on each, and who each one actually suits.
Free
$0
Up to 10,000 subscribers, unlimited landing pages, forms and email broadcasts, tagging and segments, sell digital products and subscriptions, 1 user
Best for
New creators building their first email list
Hidden cost: No automations or automated email sequences on Free: a welcome series needs Creator. Product sales cost 3.5% + 30c.
Creator
$33 a month for 1,000 subscribers ($390 billed yearly); price rises with your list
Everything in Free plus unlimited visual automations and email sequences, Kit MCP for AI tools, A/B test subject lines, SMS marketing, 100+ app integrations, remove Kit branding, 2 users, 24/7 support, free migration
Best for
Creators who want welcome series and automated follow-ups
Hidden cost: Yearly billing saves 17%; monthly billing costs more. When your list grows past your tier, Kit upgrades you to the next tier automatically.
Pro
$66 a month for 1,000 subscribers on yearly billing (limited offer: $50 a month, $593 for the first year)
Everything in Creator plus subscriber engagement scoring, Subscriber Signals, engagement analytics, deliverability reporting, newsletter referral system, Facebook custom audiences, unlimited users, priority support
Best for
Established creators who want deeper reports, a referral system and a team
Hidden cost: The offer price is for the first year only; it renews at the standard rate.
Is the Kit (ConvertKit) free plan worth it?
What you get on free
Up to 10,000 subscribers, unlimited landing pages, forms and email broadcasts, tagging and segments, sell digital products and subscriptions, 1 user
Who the free plan works for
New creators building their first email list
When to upgrade from free
Stay on free if
- ✓You are testing Kit (ConvertKit) for the first time
- ✓You run a solo operation with low volume
- ✓New creators building their first email list
Upgrade when you need
- → Price rises with your subscriber count, and monthly billing costs more than yearly (Kit says yearly saves 17%)
- → The free plan has no automations or automated sequences, so a welcome series needs Creator
- → Free has 1 user and Creator has 2; a bigger team needs Pro
Kit (ConvertKit) too expensive? Consider these alternatives
See full alternatives comparison →Start free on Kit (ConvertKit). Upgrade only when you need to.
Prices change. Check the plan you pick on Kit (ConvertKit)'s own pricing page before you buy.
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