FreshBooks review
The easiest accounting software for service businesses, but growing teams will quickly hit restrictive client limits on the cheaper plans.
The short answer
Report outdated infoFreshBooks is a cloud accounting software (a tool that manages your invoicing, expenses, and financial reporting) built specifically for people who are not accountants. There is no free forever plan, but new users get a 30 day free trial with no credit card required. It perfectly suits service based solopreneurs, allowing global users to accept credit card payments easily through a Stripe integration.
Reviewed by the Aheri Systems team for small businesses and growing teams.
- Starting price
- $23 a month (monthly billing; yearly saves an extra 10%)
- Free plan
- No free plan
- Best for
- Freelance graphic designers sending monthly retainer invoices
- Not ideal for
- Retail stores that need complex physical inventory tracking
- Setup
- No-code, Under 10 min
- AI features
- No built-in AI
Our Verdict
FreshBooks is the best accounting software on the market for freelancers, agencies, and service based business owners. However, businesses that manage physical inventory or run complex payrolls should skip it and use QuickBooks instead. The interface is beautifully simple, meaning you do not need an accounting degree to understand your own profits. Global users can easily collect international payments via the Stripe integration.
Aheri Systems team review
How FreshBooks scores
At a glance
AI Features ⓘ Native AI features built into this tool. Does not include features added via third-party integrations.
No built-in AI featuresSetup ⓘ How much technical skill is needed to set up and use this tool effectively.
No-codePricing Access ⓘ Whether pricing is accessible for small and growing businesses. Considers free tier quality and entry-level plan value.
From $23/mo
Risk Reversal
You can test the entire platform using a generous 30 day free trial. No credit card is required to start your trial period. You can cancel your subscription at any time without paying any hidden exit fees.
The Catch
Lite only lets you bill 5 clients, so most growing businesses need Plus at $43 a month, and every extra team member adds $11 a month. Intro discounts end after the first months.
The Problem FreshBooks Solves
The Pain
You are spending your weekends building invoices in Microsoft Word and praying your clients actually pay them on time. Following up on late payments makes you feel awkward, so you procrastinate and your cash flow suffers. When tax season arrives, you spend days digging through shoeboxes of receipts because your expenses are a complete mess.
The Fix
FreshBooks automates your entire billing process by sending professional invoices and tracking exactly when the client opens them. The system automatically sends polite payment reminders to late clients so you never have to have that awkward conversation again. Your expenses categorize themselves automatically, making tax season a simple five minute export job.
What is FreshBooks?
FreshBooks is a phenomenally easy to use invoicing and accounting platform designed for service based professionals. It solves the headache of cash flow management by letting you create professional invoices, track time, and chase late payments automatically. In this FreshBooks review, you will discover how to manage your business finances without ever needing to learn complex accounting jargon.
Pros and Cons
+ What We Love
- ✓ The user interface is incredibly clean and designed specifically for non accountants
- ✓ Automated payment reminders politely chase clients so you do not have to
- ✓ Built in time tracking lets you log hours directly against a client project
- ✓ Mobile app allows you to take pictures of receipts and log expenses from anywhere
- ✓ Accepting credit cards directly on the invoice drastically speeds up payment times
- ✓ Generates clear profit and loss reports that make tax season completely painless
- ✓ Allows you to turn an approved project estimate into an invoice with one click
- ✓ Exceptional customer support actually puts a real human on the phone to help you
- ✓ Recurring billing automatically charges clients every month for subscription services
- ✓ Integrates perfectly with Stripe to handle international client payments securely
- Watch Out For
- ! The entry level plan hard caps you at only five billable clients
- ! Adding team members costs an additional $11 per user per month
- ! Lacks the deep inventory management features found in specialized accounting tools
- ! Pricing can become expensive once you grow past fifty active clients
- ! No native integration for popular payment gateways without using Zapier
Top features
Automated Invoicing
Generates professional invoices automatically and sends polite reminders if the client forgets to pay.
Expense Tracking
Connects directly to your bank account to pull in expenses and categorize them for tax season automatically.
Time Tracking
A built in timer that lets you log hours as you work and instantly add them to a client invoice.
Online Payments
Allows your clients to pay you instantly using their credit card or Apple Pay directly from the invoice.
Project Profitability
Shows you exactly how much money a specific project made after deducting your tracked time and expenses.
What Can You Do With FreshBooks? (Examples)
A few ways growing businesses use FreshBooks. This is not an exhaustive list.
FreshBooks Pricing
Lite
$23 a month (monthly billing; yearly saves an extra 10%)
Invoices to up to 5 billable clients, unlimited estimates and expenses, card, bank and wallet payments, tax-time reports, time tracking, automatic bank import, late payment reminders
Best for
Freelancers with a handful of clients
Plus
$43 a month (monthly billing)
Everything in Lite plus up to 50 clients, proposals and retainers, e-signatures, double-entry accounting reports, bank reconciliation, accountant access, automatic receipt data capture
Best for
Small service businesses with regular clients and retainers
Premium
$70 a month (monthly billing)
Everything in Plus plus unlimited clients, project profitability, accounts payable, bill receipt capture with line items, custom email templates
Best for
Agencies and consultants with many clients and projects
Select
Custom (talk to sales)
Everything in Premium plus lower card fees and capped bank transfer fees, 2 team members included, Advanced Payments included, branding removed, dedicated phone support, onboarding and data import
Best for
Higher-volume businesses that take many card payments
Who Is FreshBooks For?
Best For
- ✓Freelance graphic designers sending monthly retainer invoices
- ✓Marketing agencies tracking hourly work across multiple client projects
- ✓Consultants needing professional estimates that convert into invoices
- ✓Solo entrepreneurs who hate complex accounting software
- ✓Web developers wanting to automatically charge clients every month
- ✓Photographers needing a simple way to collect deposits online
- ✓Lawyers tracking billable hours down to the exact minute
- ✓service businesses invoicing international clients via Stripe
Not Ideal For
- ✗Retail stores that need complex physical inventory tracking
- ✗Large corporations needing advanced multi entity corporate accounting
- ✗Businesses on a strict zero dollar budget needing a free tool
- ✗Companies with massive payrolls needing native human resources tools
- ✗Restaurants tracking daily cash register transactions
FreshBooks Integrations
Tools FreshBooks connects with, and what each connection actually does for your business.
Stripe
Allows clients globally to pay your invoices instantly using their credit or debit card.
PayPal
Gives clients the option to settle their bills securely using their existing PayPal account.
Gusto
Syncs your employee payroll data automatically directly into your accounting ledger.
Zapier
Connects your accounting software to thousands of other apps to automate data entry.
Shopify
Imports your daily e-commerce sales totals automatically for accurate revenue reporting.
AI in FreshBooks
FreshBooks' pricing page does not name any AI features. It does capture receipt and bill data automatically (Plus and above; Premium adds line items from bills) and import bank transactions, but FreshBooks does not call these AI. Third-party tools can connect AI to FreshBooks through Zapier.
Checked against FreshBooks's own website on 17 October 2026. AI features change often, so we re-check every 6 months.
Quick Facts
Alternatives to FreshBooks
Before You Sign Up
What the marketing page does not tell you.
Wins vs Loses
Replaces manual Excel invoice templates and standalone expense tracking apps, saving you at least four hours of manual data entry every month.
Hidden Costs
FreshBooks lists Lite at $23 a month (5 clients), Plus at $43 (50 clients) and Premium at $70 (unlimited clients); Select is custom. Yearly billing takes off an extra 10%, and FreshBooks often runs an intro offer (in October 2026: 80% off for the first 4 months). Extras: team members $11 a month each, Advanced Payments $20 a month, payroll $40 a month plus $6 per person. Prices from freshbooks.com/pricing, checked 17 October 2026.
Your Data
FreshBooks secures your financial data using industry standard 256 bit encryption. Their primary data centers are heavily guarded and located in North America. The platform complies with major global data privacy regulations to protect your financial records.
Frequently Asked Questions
Is FreshBooks free? +
Can I use and pay for FreshBooks from any country? +
What is FreshBooks used for? +
How much does FreshBooks cost? +
Is FreshBooks easy to use for non technical people? +
What integrations does FreshBooks have? +
What is the best alternative to FreshBooks? +
Does FreshBooks have a mobile app? +
How long does it take to set up FreshBooks? +
Is FreshBooks worth it for a solo entrepreneur? +
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